BiggerBoat, an Entertainment Search Engine, has launched in beta mode. BiggerBoat uses patent-pending search technology to navigate entertainment available on the Internet, delivering the movies, music and related material to consumers, in the format they need. BiggerBoat also introduced its proprietary advertising network, designed specifically for the needs of the entertainment industry. BiggerBoat is designed to help record labels, home-video distributors, movie studios, television networks and other advertisers in the entertainment industry to better target customers. BiggerBoat's product-comparison function breaks down available versions of, for instance, an album by price, format (everything from cassettes to ringtones, DVDs to digital downloads), platform (e.g., AAC or Windows Media) and retailer (physical or digital).
|